These aren’t your grandmother’s
flower arrangements.

A hand holding a bouquet of pink roses, purple dahlias, yellow daisies, and a white anthurium, with an

Our story

Formerly known as The Plant Craft, we rebranded as FLOR. We strive to create unique results every time we design. We want to achieve eye-catching, beautiful, personalized florals. We can design from the traditional and classic bouquet and arrangement as well as the more free-styled, contemporary design. We tend to your needs and vision, with our artistic twist always present. Currently, we are a small, family owned operation. San Diego, Ca is our home. We love being part of this community but are always willing to travel abroad.

A person standing at the edge of a large cliff, overlooking a vast landscape of hills and a cloudy sky.

Picked with care

When possible, we work as local as we can. We source our blooms from local farms throughout San Diego. We personally choose the flowers we carry in our designs in order to be dynamic and when we find something fun or interesting, be sure it will be in our hands. We keep our flowers fresh and care for them daily to keep our designs looking fresh and fantastic.

Person arranging a bouquet of pink, white, and peach flowers on a white surface, with additional flowers scattered around.
A hand holding a bouquet of peach roses, white carnations, pink baby's breath, and pink fluffy grasses against a plain white wall.
Colorful flower bouquet in a white vase on a wooden table at the beach with an umbrella and ocean in the background.

SHOP

SHOP

Bouquets

Arrangements

A bouquet of light pink, peach, and white flowers in a white vase on a wooden table outside.

CONTACT US

Events

“You can see the love that goes into their flowers. Every flower so carefully chosen to make up the most beautiful flower arrangements. Professional, great pricing and quick communication. She is always my go to for all my flower wishes.”

- Lisa W, Events Customer